One of the most hyped career trends among the millennials is a new phenomenon that has emerged only a few years ago. The term Social Media Influencer became a rage with the rise of Youtube in the year 2005 which was the first platform that gave space to content creators who flaunted their skills in various fields to bring a mass following, to follow them. The craze followed the platform of Twitter in the year 2006 and finally reached the current most popular social media platform i.e., Instagram in the year 2010. Social media influencers are popular for their take on various areas such as fashion, lifestyle, gaming, food, mental health, women’s health and so on. In fact there came a time that a lot of people started identifying as social media influencers, and this led to a trend in memes about these personalities. You can love them, you can hate them but you can not ignore them.
One of the industries that has seen the maximum influence from social media influencers is the fashion industry. With various varieties of fashion trends such as street fashion, comfort fashion, makeup trends, body positive fashion, fashion for plus size, bohemian fashion, high end fashion, luxury fashion and so on; one of the industries that has been extremely affected by the trends popularised by social media influencers is the Wedding scene. Be it the personal wedding outfits of different influencers or the wedding fashion ideas by particular fashion bloggers, these influencers have taken their followers by a storm in making them replicate these styles in their own lives.
Social media Influencers needn’t even necessarily belong to the fashion influencer category to inspire people. Influencers from a plethora of fields have led aping of trends amongst youngsters and particularly millennials, simply because their favourite influencer carried or wore those things.
With this we bring to you various Wedding looks inspired by Indian Social Media Influencers.
People go to pages of Fashion Influencers to get ideas for their own personal life. Many men and women have gained popularity owing to the unique brand of fashion that they have built, irrespective of the gender. Here are the top wedding inspos from Indian Fashion Influencers
Godambe is an Indian Fashion Blogger for Luxury fashion and lifestyle. A 24 year old entrepreneur with her own fashion brand ‘Arabella’, is an inspiration for the millennials , who are either looking to make a brand for themselves or want to work as a blogger or in the field of fashion. Godabe recently got married and each look from her different wedding function is a source of inspiration for a would-be bride.
Starting from her Mehendi look, the attire was inspired by her tropical themed decoration set up where she wore a red lehenga, with a subtle design and a short choli with heavy embroidery work along with an overcoat and a great deal of tropical detailing. The jewellery too was kept in sync with the tropical theme and was made of shells and beads.
In her Sangeet function she kept the burlesque theme and her attire was every bit glamorous which entailed a silver lehenga with diamond ornaments and an equally ornamented tiara like headgear.
For her Haldi function she adorned a light and preppy floral lehenga with a spaghetti strapped crop choli and floral jewellery which matched well with the vibrant set up of her Haldi function.
For her Wedding day, she opted for a lehenga in a very light shade of pink with an intricate silver golden zari work and teamed it with traditional Maharashtrian jewellery, along with a very minimalist makeup.
One can opt from the various looks carried by Juhi.
Sherry is a popular youtuber and digital content creator, who is known for her vlogs and her fashion content. Married in 2016, Sherry , being a Parsi, wanted to dress up in something white and laced, but contemporary. Sherry’s ensemble was designed by Gaurav Gupta. Sherry wore a Saree-lehenga-gown. One of a kind futuristic couture designed by Gupta consisted of a Lehenga like skirt, with a saree like drape and a gown like torso fitted blouse. Sherry had a beautiful chic bob cut at the time of her wedding, so she made a messy hair do, with greek braids and white flowers. Her ivory white dress consisted of beautiful beadwork .The blouse was made of net at the back and adorned a beautiful sequin and beaded embroidery , across the back. The dress had elements of lace along the sleeves and the sleeves were full. Anyone looking to experiment with their bridal outfit can look up to Sherry for ideas.
Married in the year 2019, Saachi is a model turned influencer with her niche in the fields of beauty and fashion. Having collaborated with a large number of fashion designers, beauty brands and lifestyle brands, Bhasin has become an internet sensation and a youth icon in the short span of 6 years. Bhasin got the opportunity to be one of the most popular brides in India, by being a Sabyasachi bride. Bhasin wore various different ensembles for different ceremonies of her wedding.
For her Mehendi ceremony, Bhasin wore a violet banarasi lehenga choli with intricate silver thread work, a broad brown-black border and a floral dupatta. She kept the overall look minimalist , by keeping soft curls for her open hair and teamed it up with a matching necklace, maang tika and earrings. She also put small white flowers in her partly braided hair for an elegant look.
For her engagement function she wore an A-line lehenga in the shade of off white, with red floral embroidery all over the ensemble. The dupatta was a light net like draping with light zari kinnari. She carried a potli bag in the same print as the lehenga to complete the look.
For her wedding day she wore a traditional red Sabyasachi lehenga, with beautiful white beaded embroidery and a lot of zari work with golden stones. She wore a grand choker necklace, a big green and golden nath, and matching jhumkas and maang tika. She also put her hair up in a bun that was wrapped around in a gajra of white flowers.
The many looks of Bhasin can give you ample ideas for your own wedding outfits.
While Social media influencers are a new phenomenon, Milind Soman has been a beauty icon for decades. With millions of followers already gushing over his drop dead gorgeous looks, Soman became a subject of a lot of social media speculation when he announced his wedding with Ankita Konwar, who is 26 years younger to him. Many millennials flocked over Milind’s social media to figure out everything about their wedding. How could Soman’s wedding be left behind in the list of wedding inspirations, when he was the absolute talk of the country in 2018 for his wedding .Apart from being a fashion icon, Milind has also become popular for his marathons. The couple did two wedding ceremonies, the first one was a typical traditional Maharashtrian wedding and the second was a destination wedding done in the Christian style in a forest in Spain.
Before their Maharashtrian wedding, they did the usual pre-wedding ceremonies. In his sangeet, Soman looked as ravishing as ever in his royal blue kurta with white pajama and prussian blue dupatta, teamed with kolhapuri chappals. For his haldi ceremony he wore a white dhoti, with a long white kurta and a white dupatta teamed with blue aviators.
For the Mahrashtrian wedding Soman and Ankita matched their outfits. While Ankita was seen in a Kerala cotton saree, Soman was seen wearing an off white kurta pajama, with a white dupatta with hints of gold. For their final wedding event that took place in Spain, Soman wore a white shirt and pants with a Dark blue Blazer, which left his fans spellbound. Even at the age of 52 Soman, rocked everything he wore better than any youngster.
Our fashion conscious grooms can draw inspiration from the many outfits worn by Soman.
The above looks are brought to you by some of the best fashionistas on social media, worn by them in their own weddings. But, a social media influencer need not be a fashionista for them to inspire you to take ideas from their lives. An influencer, no matter what their field of expertise, has such a strong hold over their followers, that their personal choices can have a lot of impact on the way their followers behave. Gone are the days when only actors and models had such a strong influence on the common people. With the availability of a glimpse in the personal lives of your favourite blogger, you have even more choices and options to see who you want to pick as your role model and how their day to day choices reflect in the decisions you make.
Icons who relate to you at a personal level, be it in relation to their content on body, mental health, food, travel, art and so on, can become great sources of inspiration too.
Even if a social media influencer is not a fashionista or a model, if they wear something in personal life and it drives you to wear something similar , these are the looks you can try.
Nothing influences a young independent bride, like another independent woman pursuing her dreams and living life on her own terms. One of the popular influencers, famous for her content on women’s health and reproduction is Dr. Tanaya. And one of the reasons that she is so popular is that she makes a serious career like being a doctor look so fun. Additionally she is an advocate of body positivity and encourages women to be happy in their own skin. Recently Tanaya posted pictures and posts from her own wedding, where she talked about the many issues faced by to-be brides with respect to their body and the standards of beauty that one is forced to maintain owing to social pressure. The very fact that Tanaya embraced her body, the way it is and choosing to be a bride on her own terms has influenced many women to look up to her for wedding inspiration.
Wearing an Anita Dongre red bridal lehenga, with a mix of silver and golden design, Tanaya wore a big maang tika, with a typical Rajasthani nath, with a heavy kundan statement neck piece, Tanaya’s best bridal feature was her confidence in her personality and identity. If you are a true believer of self love and want to break free from those stereotypes around the perfect Bridal body, Tanaya’s wedding look can be your true inspiration.
Comedian by profession, Biswa became an internet sensation with his popular Youtube series Pretentious Movie Reviews. Starting his career as the quintessential Indian Engineer from IIT Kharagpur, Kalyan soon became popular for his stand up comedy and has since then become a regular face in series on Amazon Prime and even Netflix. Recently married to adorable T.V. actress Sulagna Panigrahi, Kalyan Rath posted his wedding pictures on Instagram. Dressed in an Off white Kurtaa Pajama topped with a Close button jacket with golden hues, and a Golden dupatta around his neck, a clean shaved Kalyan Rath looked comfortable in his simple yet elegant Dulha Avatar. In another picture, from what appears to be a post wedding function, Biswa was spotted in a dapper Royal Blue Slim fit suit, with contrasting brown shoes and belt and a floral tie, adding a little fun to a rather simple yet elegant attire.
For all our Dulhas looking for wedding attire inspos, but want to feel comfortable and yourself, you can take inspiration from Biswa’s cool “Biswa Married Admi” look.
Another true blue social media influencer who made her name as one of the most popular Indian female pilots is Rashmi Sharma. Recently turned mommy, Sharma was featured in the top 8 Indian pilot women in Mensxp in 2018. From giving tips to other aspiring female pilots, to sharing her travel stories and struggles as a female pilot, Sharma married co-pilot Aman Phogat in January 2019.
For her engagement ceremony Rashmi wore a Disney princess like ball room gown in white with a minimalist silver golden embroidery on the upper half of the gown and very subtle make up and elegant jewellery.
At her Cocktail event Rashmi wore another ballroom gown in baby pink colour with beautiful lace work and layers of net.
For her Wedding day she went the traditional way where she wore a Lalit Dalmia red heavy bridal lehenga with beautiful golden zari work, paired with a golden and green statement necklace, matha patti and maang tikka along with a simple nath of golden color and red and green stones. Rashmi truly did a grand magical wedding, with her wedding venue as Kingdom of Dreams.
On a daily basis Rashmi inspires thousands of girls to pursue their dream of becoming a pilot, i.e. an industry predominated by men. Rashmi is also a wonderful writer who makes sure that she shares her experiences as a working professional as well as a mom with her followers.
One of the most popular youtubers of India, Nikhil is the top moto-vlogger of India. The lifestyle vlogger has travelled all across India. He loves to vlog about his life and makes a living through youtube ads. Recently he got married to his long term girlfriend Shanice Shreshtha in 2021 January. The outfits worn by Nikhil on various ceremonies are a great example of the many options that now grooms have for their wedding functions.
For his Haldi ceremony, he wore a lime green kurta with small minimalist floral buti work, and a white pajama by Don and Julio, teamed with green sunglasses and brown kolhapuris.
For their mehendi ceremony, Nikhil wore an asymmetric long brown jacket, with buttons on it, paired with a contrasting beige pajama and dupatta, which complimented Shanice’s light brown outfit. The couple underwent two wedding ceremonies, one Hindu and one Christian. For the Christian wedding ceremony Nikhil looked handsome in a monochrome black suit consisting of a black dinner jacket, black shirt, black pants and black shoes. He made the outfit pop with a red rose in his jacket pocket. For the Hindu wedding ceremony, he wore a baby pink bandhgala sherwani with white pajamas, and teamed it with a baby pink dupatta with magenta print and mirror work, a light gold pagri and a stone studded pagri ornament, matching a green beaded necklace around his neck.
Nikhil’s choices of colours for his wedding outfits, were very unique and can inspire the newbie grooms to experiment with their wedding attire.
Famous for being one of the Master Chef India finalists, Sakhrani got married in March 2021 to her long term beau Sameer Uttamsingh in a very chic and simple Christian wedding. Famous for her association with restaurants and brands that champion healthy food and quality ingredients, she captioned on her instagram that they chose a marriage over a wedding and so instead of doing multiple functions, they did one small wedding ceremony. The couple dressed in dreamy white outfits, were a sight for sore eyes. The bride wore a white slip gown, with a side slit cut up to her thigh. With spaghetti straps and extensive mirror, sequins and beadwork, the bridal attire was complete with a modern minimalist look of small earnings and open hair pulled back a little. Sameer complimented Karishma’s look in a white tuxedo, white sneakers and a bow tie. This perfect modern couple leads the way for a small, intimate wedding that is in so much vogue owing to the pandemic.
While individual influencers have their own style to reflect in their wedding outfits, some people would like ideas that work well for them as a couple. Already many influencers give people a lot of couple goals from snippets of their day to day life. These couple goals become even more prominent, when two influencers marry each other. The followers of one partner also become the followers of the other partner in the influencer couple , many times. Thus, a lot of influential couples make it a point to excite their fans with their wedding pictures. These wedding pictures provide a great deal of insight and innovations for their followers.
An actor and Model by profession, Gauhar Khan recently got married to Zaid Darbar who is also an actor and a choreographer. Gauhar who is popular for her roles in Rocket Singh, Fever and Begum Jaan, and also the winner of Bigg Boss Season 7 , has been a popular beauty and fashion icon among youngsters for many years. A recurrent reality T.V. star, Gauhar , surprised everyone, when she married Tik Tok star, Zaid Darbar ( son of Indian music director Ismail Darbar). Both wonderful dancers, the couple was seen in music videos together. The beautiful attires worn by the couple are major inspirations for Muslim weddings.
For the Chiksa ceremony, that is much like the Haldi ceremony of the Hindus, Gauhar wore a beautiful shimmery yellow lehenga- choli, matching with Zaid’s yellow kurta, in his kurta pajama set. Gauhar also adorned floral jewellery by Puneet Gupta and her Lehenga was designed by Maayera Jaipur. Her choli was V neck with subtle silver embroidery. The bright yellow lehenga was full of blue and pink floral embroidery with mirror work. Zaid on the other hand looked suave with his matching yellow sun glasses and yellow juttis. His Yellow kurta had light white/ silvery embroidery work , whose subtlety complemented Gauhar’s shimmer very well.
For their Mehendi ceremony too , the couple chose to twin in their outfits. While, Gauhar wore a bright yellow choli and matching dupatta with beautiful mirror work, her lehenga matched Zaid’s mustard jacket, where both had the same bandhani print in brocade work. The outfits were designed by Rajdeep Ranawat. Gauhar wore beautiful yellow floral jewellery accompanied by subtle nude makeup. Zaid wore mustard kolhapuris that went well with his jacket and off white kurta and churidaar. Gauhar also carried a matching potli bag to complete her look.
The Final Wedding look for Gauhar Khan was a sight to behold. It consisted of an ivory white Gharara by Saira Shakira’s Laam. This was teamed with a knee-length kurta laden with zari and complemented by a chikankari dupatta. Her jewellery included maang tikka, haath phool, maharani necklace, paasa, choker and earrings with kundan, pearl and gemstone work by Raaniwala 1881. Zaid’s outfit matched Gauhar’s as his Sherwani had similar chikankari work as Gauhar’s dupatta and his shawl had similar zari kinari work as Gauhar’s Lehenga. If you are looking for Muslim wedding inspirations, Gauhar and Zaid’s outfits will give you great ideas.
Kusha, an actor and a social media sensation became popular because of her caricaturistic imitations of people observed by her in her personal life. As a proponent of body positivity and a voice of strong women, Kusha has gained much popularity. Kusha married Zorawar Ahluwalia, who too is a digital content creator, and founded the youtube channel Zor and more. The duo got married in 2017. On the main Wedding day Kusha wore a baby pink lehenga that had minimalist golden zari work which she teamed up with a golden nag choker, big maang tikka, Shikharpuri nath and Jhumkas. Zorawar on the other hand wore a light gold sherwani, with a turban that matched Kusha’s lehenga, along with a red dupatta around his neck, during the Guruwara ceremony. In the later part of the wedding she wore an orange reddish banarasi lehenga with extensive golden work teamed with a matha patti, maang tika, and a small neckpiece with earrings made up of a combination of gold and white beads. Zorawar matched Kusha’s attire by wearing an off white kurta pajama, topped by a long red open jacket and a golden pag. In her post wedding function Kusha wore a bronze, brown and burgundy lehenga with an off shoulder crop top like choli. She kept the look minimalist by wearing a matching necklace and earrings and kept her long hair open; while Zorawar wore a dapper black suit with a white shirt and a bow tie. If you are looking to host a Sikh wedding, Kusha and Zorawar are the wedding outfit goals.
Indian Cricketer and former chess player, Yuzvendra, got married to Youtuber, choreographer and dentist, Dhanashree Verma in 2020. Though married in an intimate ceremony, the outfits worn by the couple are nothing short of royalty.
For their Roka ceremony, the duo opted for chikankari outfits. While Dhanashree wore a beautiful lilac lehenga choli with white chikankari work and a net dupatta with golden gota kinari, pearl jewellery and simple make-up; Yuzvendra wore an off white bandhgala kurta with pajama and brown loafers.
For their Haldi ceremony, the two of them wore matching yellow outfits. While Dhanashree wore a sobre yet peppy yellow lehenga choli with blue and green embroidery and print by Priya Chabbria; Yuzvendra wore a yellow kurta with chikankari and green lining along with an off white churidar. Dhanshree also wore beautiful floral maang tika, earrings and hath phool that complemented her lehenga very well. Dhanushree tied her hair in a heavy loose braid with delicate white flowers as hair ornaments.
For their engagement, the duo wore matching outfits by Tarun Tahiliani. Dhanushree looked like a princess in her off white creamish lehenga with heavy embroidery, silver and white zari and lace work, that almost made her look like a Christian bride; while Yuzvendra wore a matching white Kurta pajama with a sleeveless jacket that had similar embroidery work as Dhanushree’s lehenga. Dhanushree kept her look very contemporary and minimalist by pairing her ensemble with matching gem based silver and white jewellery, with her hair flowing down, open.
For their wedding, the two of them wore contrasting outfits. While Dhanushree wore a traditional red lehenga, with a mega sleeves choli embellished with heavy golden zari work; Yuzvendra wore an off white Bandhgala jacket with heavy thread work in silver and white accompanied by a white kurta and churidaar, and a pagri and dupatta in red, that matched the shade of Dhanushree’s lehenga. Dhanushree paired her typical Indian Dulhaniyaa look with a maang tika and maatha patti, along with a Maharani necklace. If you are a power couple like Dhanushree and Yuzvendra, seek your wedding ideas from their various outfits.
Kishwar Merchant is an Indian television actress who has been around since she was teenager and made her debut in one of 90s most hit teenage shows, Hip Hip Hurray. Married to Suyyash Rai- who was her co-star and long term beau- in the year 2016, the couple created a lot of content on social media and have a large following on instagram. The duo became popular due to their stint on Bigg Boss. The course of their wedding functions saw a plethora of dresses that can inspire the would-be brides and grooms to take ideas for their own wedding. While Kishwar wore a yellow dhoti pants coupled with a turquoise off shoulder crop top on her Mehendi ceremony accompanied with floral and beaded jewellery, turquoise aviator glasses and matching juttis; Suyyaish twinned with Kishwar and was spotted wearing a mint green kurta, off white dhoti and long turquoise open jacket and matching pagg with aviators. On their Sangeet, Kishwar paid homage to her Muslim lineage by wearing a traitional green sharara and simple green and gold jewellery from Johri by Amaze Jewels; while Suyyash wore a prussian blue sherwani with white and beige embroidery and a matching pagg, looking every bit a Sardar, that he is. On her Wedding day Kishwar wore a traditional red lehenga with a sleeveless golden silver blouse, with a seedha pallu dupatta drape. She kept her hair open for a casual look and wore a choker and matching earrings. Suyyash wore a three piece suit, with an off white jacket that had intricate embroidery along with a bow tie, black shirt, black pants and a white waistcoat. While Suyyash chose to repeat his outfit in his wedding reception, Kishwar wore a pink-peach Saree-Lehenga-Gown, of the same style worn by Sherry Shroff, with silver and golden zari embroidery and teamed with diamond jewellery. If you are looking for multi--cultural wedding inspirations, Kishwar and Suyyash’s style is fit for you.
Smaran is an actor, model, director and a photographer. Famous for his latest role as the artsy hunk in the Netflix show Masaba Masaba, Sahu got married to fashion blogger Aayushi Bangur in 2019.
For their mehendi, Aayushi opted for something so different from the usual trends of a mehendi ceremony. Aayushi wore a lilac lehenga choli, with chikan kari work on the lehenga and mirror work on the choli by designer Monisha Jaisingh. Smaran on the other hand wore a white kurta and dhoti style pajama along with a multi coloured jacket with embroidery and mirror work, teamed with brown and golden juttis.
For their Sangeet night, Aayushi wore a bottle green velvet Lehenga by Dolly J, with the choli and lehenga studded with extensive zari embroidery. She kept her look minimalist and paired it with contemporary style long earrings. Smaran looked dapper in a maroon bandhgala sherwani jacket and beige slim fit pants with brown shoes.
For their main wedding event, Aayushi wore an A-line Fuschia pink lehenga, with heavy golden Zari work, designed by Sabyasachi, which she coupled with a tied top bun, a maang tika, a small but heavy necklace and matching earrings. Smaran looked dapper in pearly white kurta and churidar topped with a bandhgala, plain off white sherwani and Rajasthani golden Juttis.
For their day time wedding reception, Aayushi wore a heavily embellished Saree-gown ensemble by Monisha Jaising and Smaran looked uber handsome with a steel grey checkered blazer with matching pants and a peachish shirt by Hugo. If you want to try something unique for your wedding you can take inspiration from Smaran and Aayushi’s ensembles.
Though your favourite influencers may have chosen high- end designers and you may feel that it is way out of your league, you can always use them as ideas and inspirations for your own personalized styles that fits your needs and budget.
The wedding inspiration provided by social media influencers is not limited to their wedding outfit, but may extend to the choices they made in terms of decorations, venues, destinations, photographers and invitations.For more such ideas you can stay tuned to dulhaniyaa.com blogs.
Additionally there are some very popular social media influencers, whom we cannot wait to see, getting married. These include the very popular Dolly Singh and Manu Chaturvedi, Komal Pandey and Siddharth Batra, Kritika Khurana aka thatbohogirl, Bhuvan Bam, Shrishti Dixit, Prajakta Koli aka mostlysane and so on. Lets hope our favourite influencers surprise us by their wedding look choices in the coming future.